The Gen Z paradox: Spending less, expecting more

[The Namibian - Namibia] - 3/11/2025
Gen Z has become a riddle that many retailers can’t quite crack. Their arrival in the consumer marketplace coincided with the explosion of smartphones and social media – and with economic headwinds like inflation, rising interest rates, a tough job market and the resumption of student loan (…)
... Article published by "The Namibian" (Namibia), read more
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